Search Engine Optimisation (SEO) has been an integral part of running an online business for what seems like forever and the current climate has only heightened that awareness, as businesses were forced to close their doors and focus more on … Read More

By Rob Russell There’s no denying that Google has been at the forefront of digital marketing for what feels like forever – and it certainly doesn’t show any signs of stopping. From only the Search and Display Network way back … Read More

Before working with external marketing agencies, SEO companies or website managers, there are some important questions to ask. You need to make sure they are the right supplier for you. So we have put together some questions for you to … Read More

If you want to find out how to get better results from your website,  Yellow Marketing have an initial checklist we use as the starting points for improving the performance of sites. It is simple – be honest with yourself … Read More

Do you want to find out how to improve your copywriting?  In this blog we have a breakdown of how we plan for writing marketing copy, how to write effectively and how to double check what you are doing is … Read More

  In this article you will find out How to get better results from Google Ads. Google Ads is still the most effective way of getting a large amount of quality traffic to your website fast (as it’s the only way to … Read More

Watch a section from a recent marketing seminar from Yellow Marketing Director David Roberts. In this video, Dave explains the ‘new rules’ of marketing. These strategies are lessons learnt over more than 1000 marketing projects – what works, what doesn’t work … Read More

No one trusts anyone anymore. Especially when it comes to business. Each industry is full of sales people looking to bite the hand off a potential customer for showing any kind of interest in their offering, so customers are now … Read More

Yellow Marketing Programme Director David Roberts explains how to have effective marketing on social media without obsessing about having thousands of followers. David explains how to build a quality list of followers that can actually turn into paying customers because … Read More

Yellow Marketing Programme Director Keith Lupton started his career as a photographer and has been on hundreds of photo shoots for a variety of clients. As cameras become cheaper and quality gets higher, you can now produce high quality images … Read More